What You Will Do:

• Understands competitor positioning, collects customer intelligence, and identifies customer needs to inform marketing efforts.

• Contributes to strategic documents (e.g., marketing plans, launch plans), uses templates and metrics to support planning, and collaborates on segmentation and positioning.

• Manages budgets, explains their purposes, performs pricing and financial analyses, and contributes to forecasting and demand planning.

• Supports value proposition development, segmentation, and positioning; ensures alignment with brand identity and core competencies.

• Acts as a product SME, supports sales education and enablement, provides marketing materials, and assists with transitioning sales channels. Understands communication objectives and marketing channels, and applies data to inform channel strategies and outreach.

• Tracks KPIs and marketing metrics, evaluates effectiveness, and reports on customer satisfaction and complaint trends.

• Applies business analytics, works independently on complex problems, learns financial modelling, and builds a strong stakeholder network.

What You Need:
Required:

• Bachelor’s degree in a relevant field

• 2+ years of relevant work experience

• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

• Excellent presentation and interpersonal communications skills

• Strong analytical and problem-solving skills

• Ability to manage multiple projects while delivering on established timelines within complex interdivisional procedures and policies

Preferred:

• MBA

• 2+ years of medical device industry experience