Principal Portfolio Manager - Digital Operating Room Integrations

As a Principal Portfolio Manager—Digital Operation Room Integrations on Stryker's Endoscopy team, you will help develop and direct marketing programs for the Digital Integration product category. In this role, you will help our business architect the operating room of the future! Stryker Communications is committed to making health care better by partnering with healthcare providers to integrate and optimize communication, workflow, and growth in operating rooms (OR)

This position is based in San Jose, CA. Qualified candidates located in Dalla will be considered.

You will travel to different locations within the US two to three times monthly for about two to three days.

Relocation assistance to California is available.

You will do

• Advise on the organization's major competitors.

• Anticipate and understand the different types of competition that will be faced in the future

• Monitor market activity, penetration, and competitive wins or losses

• Identify new customer groups and tailor marketing strategies to meet both current and prospective customer needs

• Build relationships with key opinion leaders and establish relationships with new thought leaders

• Analyze unmet needs to identify product and service opportunities. Able to summarize qualitative and quantitative studies, drawing actionable conclusions for the business.

• Identify market trends and proactively adjust strategy based on healthcare environment

• Lead the new product development process (NPDP) from start to finish, engaging key internal stakeholders along the way

• Collaborate cross-departmentally to participate in the NPDP process

• Lead the execution strategy for the defined portfolio

• Communicate long-term portfolio strategy to key stakeholders to gain organizational alignment    

• Lead product life cycle management of the portfolio from launch to obsolescence

• Partner with R&D to anticipate future needs and the strategic assets needed to compete

• Partner with Clinical Affairs to generate clinical trials, research grants, and cost-benefit analysis papers to support clinical claims strategy

• Align customer acquisition or retention strategies to the broader portfolio strategy

• Align the portfolio segment strategy to broader business strategy             

• Create and recommend a category definition based on the strategic phase of the business

• Understand how to target customers based off of total market potential and opportunity                                                                                                                                  

• Continually monitor market trends and make recommendations on market opportunity and strategic focus

• Effectively use appropriate benchmarks and document key assumptions when developing forecasts

• Develop and incorporate the product lifecycle management (PLCM) plan into the initial strategy

• Manage price competition and assures alignment with overall business unit pricing goals

• Monitor the effectiveness of all marketing channels and promotional campaigns

What you need

Required

• Bachelor’s degree required

• 8+ years of work experience required

Preferred

• Experience in medical device marketing

• Experience in New Product Development

• Experience in Product Life Cycle Management

• Digital portfolio experience

• Experience in medical device robotics

• Experience in Digital SaaS

• Experience in Clinical Informatics

$112,800 - 239,900 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.