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Job description
The Marketing Communications Lead is responsible for supporting the development and execution of marketing communications strategies to support the Sports Medicine Business. This role will drive trade show strategy from planning through on-site execution, ensuring a strong, unified brand presence across the Sports Medicine portfolio.
This role offers a hybrid work environment, offering occasional work from home. This position requires up to 30 % travel to domestic and international destinations.
What you will do
Support the development and execution of marketing communication strategies that drive the strategic plan for the Sports Medicine portfolio
Collaborate with internal teams to execute communication plans that support product launches, campaigns, and key business initiatives.
Create and manage monthly digital and social media content, working closely with cross-functional teams to ensure alignment with brand and messaging.
Apply foundational marketing and branding principles to support consistent messaging across communication channels.
Plan, organize, and oversee all aspects of trade show events, including but not limited to budget, vendor contracts, floor plans, booth design, internal/external promotional plans and logistics
Own and manage relationships with third-party education and conference organizations
Collaborate cross-functionally with marketing managers and business leaders, and cross-divisionally to ensure our presence reflects a unified and compelling brand experience
Manage and execute internal and external promotional plans intended to maximize brand exposure and drive sales leads
Conduct post-event evaluations, analyzing attendee feedback, lead generation effectiveness, and ROI to inform future trade show strategies and improvements.
Prepares and delivers presentations and develops performance reports that drive action from insight
Delivers high-quality results with passion, energy, and drive to meet business priorities.
Required
Bachelor’s degree in marketing communications, communications, marketing, or a related field
4+ years of work experience
Demonstrated ability to deliver compelling presentations and effectively communicate with cross-functional stakeholders.
Experience managing multiple projects while delivering on established timelines.
Preferred
Experience in marketing communications or marketing in the medical device industry or healthcare.
Strong track record of analytical thinking and solving complex problems
Familiarity with navigating complex, interdivisional procedures and corporate policies
Hands-on experience using tools such as Workfront, HootSuite, Marketo, and BrightEdge (SEO)
Understanding of standard style guidelines such as the Associated Press.'
Demonstrated success collaborating across all levels of an organization and managing diverse stakeholder needs.
$77,200 - 160,800 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.
Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology and Orthopaedics that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.
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