- Portage, MI, 49002, US
- United States of America-Washington-Redmond
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Why join Stryker?
Looking for a place that values your unique talents? Discover Stryker's award-winning culture.
We are proud to offer you our total rewards package which includes bonuses, healthcare, insurance benefits, retirement programs, wellness programs, as well as service and performance awards – not to mention various social and recreational activities, all of which are location specific.
Job description
As a Product Manager on the Emergency Care AED Marketing Team, you will play a key role in setting and executing the marketing strategy for a fast-paced and innovative business unit. In this role, you will be responsible for helping launch best-in-class products, creating sales and marketing tools, and participating in customer-facing activities to promote Stryker’s AED portfolio.
*This is a hybrid role that can support our site either in Portage, MI or Redmond, WA.
What you will do:
- Understand key competitors, customer groups, and the different marketing channel strategies and associated business implications
- Track and report results/KPIs to leadership and sales
- Explain different product features to different customers as appropriate to their needs
- Maintain customer engagement and deeply understands customer needs
- Play a role in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
- Understand competitive dynamics in the market
- Create marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio
- Propose objectives for generating clinical evidence and evaluates studies
- Synthesize market trends and make recommendations on areas of strategic focus
- Develop new strategies, sales tools, and communication plans for the product or portfolio
- Work closely with sales training/sales enablement to set the sales training strategy for the product or portfolio
- Provide analytical support to set price
- Articulate desired communications outcomes consistent with marketing strategy to MarComm team
- Establish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goals
- Analyze customer satisfaction to assess trends in customer engagement, and incorporates trends into strategic planning
What you need
Required:
- Bachelor’s degree
- 4 years of work experience
Preferred:
- 2+ years marketing or product/portfolio experience
$87,600 - $186,700 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.