Portfolio Manager, Nerve Monitoring - 29883BR - EN in Kalamazoo, MI at Stryker Corporation

Date Posted: 5/18/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Kalamazoo, MI
  • Job Type:
    Marketing
  • Experience:
    Not Specified
  • Date Posted:
    5/18/2018
  • Job ID:
    29883BR

Job Description

Basic Function

Manage the upstream marketing portfolio strategy and execution of new product development efforts by collaborating with R&D, Sales and Marketing, gathering customer and market insights and prioritizing opportunities to maximize growth by launching commercially successful new products.


Responsibilities

• Identify both core and adjacent opportunities for new product development by working with our customers and sales force, collaborating across the organization and attending tradeshows and meetings.
• Manage and determine the appropriate cadence, timing and lifecycle of new product launches to maximize the ROI and revenue growth for project investments.
• Conduct thorough due diligence to vet out ideas with VOC and market research to reduce risk and ensure critical assumptions are accurate
• Coordinate with R&D to quickly develop and iterate prototypes to validate opportunities and problems and the acceptance of new concepts and ideas.
• Work closely with industrial design to ensure that the product styling and user experience supports the portfolio strategy and competitive position within the market.
• Develop assumption based financial models with market/customer data to determine the market acceptance and pricing for new project ideas to prioritize and gain organizational buy-in.
• Collaborate with R&D to prioritize and select project inputs to maximize business and customer value while balancing time to market and resources required.
• Develop assumption based demand forecasts for all funded projects to provide guidance to operations for capacity planning.
• Guide and support the project teams throughout development to ensure customer, sales and marketing input is being appropriately translated into the product design.
• Work with Clinical Science, R&D, Marketing and Regulatory to identify and execute studies, white papers, claims and indications to maximize the impact and demonstrate the value of new products.
• Work with the respective Brand Management team to provide support for the marketing launch plan and go-to market strategy for all new products
• Monitor the competitor and market trends for the respective portfolio
• Manage the PLCM portfolio obsolescence strategy as it pertains to new product launches
• Develop and cultivate relationships with KOLs, Consultants and Cross-Divisional Marketing/R&D partners for the respective portfolio

Job Requirements

Mental Requirements

• Must be able to generate and explain detailed forecasts, guidelines and procedures
• Must be able to analyze and resolve non-routine product issues using independent judgment
• Must be able to routinely make decisions which may affect immediate product line operations and have a divisional effect
• Must be able to observe and correct minute inconsistencies (e.g. in the printed word, product appearance, etc.)

Qualifications/Work Experience Preferred

Excellent analytical skills
• Excellent interpersonal skills
• Demonstrated effective managerial skills
• Excellent organizational skills
• 5+ years either in marketing, sales, and/or new product development
• Fundamental computer skills
• Previous experience in medical device industry preferable
• Background in IONP (Interoperative Nerve Monitoring) experience preferred
• Neurophysiology background preferred

Education/Special Training Required

• B.B.A. or B.S. degree (emphasis in business or related discipline preferred)

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