Marketing Manager in Mahwah, NJ at Stryker Corporation

Date Posted: 9/25/2018

Job Snapshot

Job Description

Total knee replacement is a fast-growing, exciting part of our business.  The umbrella of TKA products includes primary TKA and biomaterials.  These product lines are a major focus for the organization, contributing to over 10% of the company’s revenue. With the launch of robotics into the space, there has been an increased focus from the global selling organization. As we continue to focus on this segment and grow our market share, we expect to see this trend continue to increase.

Role Responsibilities:

  • Provide consistent reports to the organization that detail the needs of our customers and provide effectiveness metrics of ongoing programs.
  • Analyze market research to identify market and customer needs and recommend existing and new product marketing strategies and programs
  • Works with supervisor and co-workers to evaluate trends in assigned segments or new, but related, markets to determine segment penetration opportunities and strategies
  • Develop annual marketing plans
  • Develop product marketing strategies within the product line and marketing function
  • Partner with product teams in the development of new and existing product programs that may include:  product naming, positioning, advertising, message development and testing, public relations, trade show planning and meeting or event planning

Qualifications:

  • Bachelor’s degree in marketing or relevant field of study is required. MBA preferred.
  • 5 years of marketing/product development experience
  • Demonstrated interpersonal and relationship management skills
  • Demonstrated verbal communication skills and written communication skills
  • Demonstrated leadership skills and ability to influence/guide cross functional teams and manage complexity
  • Demonstrated ability to develop and execute on a business plan linked to broader business goals

Work From Home: No

Travel Percentage: Up to 25%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

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