Group Brand Manager - Physio in Redmond, WA at Stryker Corporation

Date Posted: 9/6/2018

Job Snapshot

Job Description

Job Description:

The Group Marketing (Brand) Manager provides the vision and direction in the development and implementation of strategic plans in the sales growth and brand recognition of Stryker Medical products for one or more product categories. This position reports to the Director of Marketing and is responsible for providing leadership to multiple associates.


Responsibilities:

  • Provides leadership and direction to the brand marketing group  with regard to strategies for driving sales growth through penetration of existing markets, orders, margin, and unit forecasting; competitive assessment; and gap analysis, sales support, distribution and pricing.
  • Launch new products and lead product lifecycle transitions in order to achieve business plan.
  • Responsible for providing guidance to the brand marketing team in project management.
  • Collaborates with finance to forecast on a monthly basis to ensure robust planning, manufacturing and inventory management.
  • Focus on continuous product improvement with regard to product quality and functionality. The goal is “best in class” products in all market segment(s). Drives corrective action where necessary.
  • Prudent management of budgeted expenses.
  • Develop key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders.
  • Leads a team of 3-5 professionals. Personnel management including scheduling, providing technical assistance, and employee development which includes hiring, communicating company policies, coaching and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures.
  • Employee engagement: Responsible and accountable for actions promoting an environment that fosters personal growth and development.
  • Responsible for the presentation of written reviews and evaluations of business performance on the marketing areas to the Director of Marketing.
  • Customer satisfaction:  Perform with honesty and integrity instituting a highly responsive and unsurpassed level of customer service.  Promote an environment emphasizing teamwork, empowerment, and problem resolution with a consultative approach.  Implement There for You: to earn customer loyalty by developing true friendships with our customers, providing best-in-class products, services and quality.


Minimum Qualifications:

  • Degree in business, clinical or technical field or equivalent work experience.
  • 8+ years’ experience in medical device or healthcare IT product management, marketing or sales

Preferred Qualifications:

  • MBA, ideally with concentration in marketing, healthcare field, business administration, finance, or entrepreneurship, or equivalent work experience
  • Demonstrated ability to lead teams, including cross-functional product line teams
  • Experience resolving daily internal and external obstacles and challenges that affect a product’s financial and market success
  • Excellent communication and presentation skills, adept in driving alignment and understanding across multiple functions (Engineering, Quality, Finance, Sales, etc).
  • Proven ability to drive success in a global market and in a global organization, working with different internal and external/customer cultures
  • Demonstrated ability to positively motivate sales and regional marketing managers
  • Demonstrated blend of analytical and creative talent, tactical and strategic thinking, and innovative and pragmatic approaches

Working Conditions:

  • Mission-oriented culture, energized by the knowledge that our products save lives every day, and our work here has a very material impact on the delivery of healthcare around the world.
  • Regular interaction with the most diverse, most demanding and most down-to-earth group of healthcare heroes in the business – from world-renowned cardiologists and emergency physicians to seasoned first-responder EMS and fire professionals.
  • Approximately 20 - 30% domestic and international travel, including 1-2 week assignments for major events (e.g. sales meetings)
  • High volume communication role (email, voicemail, and the occasional karaoke)
  • Class III Medical Device, highly regulated environment
  • PC and MS Office (PowerPoint, Excel, Word, Outlook)

Work From Home: No

Travel Percentage: Up to 50%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

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