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Associate Marketing Manager, EMEA in Amsterdam at Stryker Corporation

掲載日付: 2/12/2019

求人のスナップショット

  • 従業員タイプ:
    Full-Time
  • ロケーション:
    Amsterdam
  • 職務タイプ:
  • 経験:
    Not Specified
  • 掲載日付:
    2/12/2019
  • Job ID:
    R409712

仕事内容

TITLE: Associate Marketing Manager EMEA

DEPARTMENT: Marketing

REPORTS TO: Senior Marketing Manager

Strategic Marketing Team of Sage Products Purpose Statement: To build strategies and develop messaging that move markets and grow our brands globally, in alignment with the Stryker Mission, Vision and Values.

Overview: 

Support execution of the Annual EMEA Marketing Plan for Sage Products. This role will support the development and execution of product roadmaps and individual product marketing plans for focus countries and per the annual sales and marketing plans and priorities.  Success will be measured by:  forecast attainment, establishment of product confidence through a sales training program and by the effective execution of the annual marketing plan.

JOB FUNCTIONS:

Strategic:

Identify and support the largest new business opportunities in the EMEA markets  for Sage Q-Care Oral Care Systems, 2% CHG Cloths, Comfort Bath and Comfort Shield products in our portfolio
Support the execution of the EMEA annual marketing plans
Support the sales team through educational events, marketing campaigns, in-service support and product training
Help develop product roadmap by brand and by targeted country to align all support functions at Sage including: Engineering, Regulatory, Manufacturing, Product Management, Sales Operations and Sales Training
Research, plan and implement trade show involvement including sponsorships, clinical poster sessions and sales strategy by country based on annual business plan
Coordinate the development of support tools, sales literature, marketing campaigns, Inkling Tools, Customer One, Competitive Intelligence Portal and related collaterals through Cary (home office) marketing support functions to drive forecast attainment
Develop and implement new value added or differentiation programs with CustomerOne


Functional:

Experience and support ongoing training sessions for Sage EMEA sales team
Invest up to 25% of your time working in field with sales team focused on: new business, customer education, outcomes in targeted markets and trade show leadership
Direct the dissemination of vital information to the EMEA sales force
Support and coordinate, and implement marketing communication programs. Eg.
Clinical Studies; In-service Materials; Continuing Education; Video Materials ; Product Advertising, Campaigns
Support the international marketing team as a technical sales product expert for pertinent brands to the EMEA Markets
Support all functions and accountability for product changes, pricing maintenance and profitability
Identify, execute and support specific and targeted  product line projects per the business plan with internal Sage departments


Relational/Interpersonal Skills:

Establish a positive working relationship with international sales team and corporate management
Regular meetings; respond to needs; support the training of reps in the field
Create opportunities for two-way communication with the sales force: Voice, Chatter
Drive a positive working relationship with QA/RA, Manufacturing, Materials Management, New Product Development, Engineering and Executive Staff
Maintain frequent contact with customers and sales force through regularly scheduled field work-withs
Become the Sage expert on the Tender winning process


Analytical:

Translate technical, clinical and statistical data into marketable concepts and information
Conduct competitive product analysis and maintain CIP and Chatter intel.
Conduct a SWOT by major competitor and for SAGE annually
Track sales data and analyze trends quarterly for use by sales, marketing, manufacturing and planning


REQUIRED COMPETENCIES:

Initiative
Teamwork
Ability to gain others’ confidence and buy-in through influence
Results-oriented
Strong public speaking ability
Clinical & business mindset
Develop simple and clear messaging from complex information
Proven ability to clinically market
Detail oriented
Analytical thinking
Facilitation and teaching skills
Excellent verbal and written communication skills;
Ability to multi-task and prioritize
Project management


PROFESSIONAL AND EDUCATIONAL REQUIREMENTS:

Bachelor’s Degree is required; Master’s Degree preferred.
Professional Medical Marketing experience preferred
Medical sales and or sales management experienced required.
OTHER REQUIREMENTS:

Up to 20% travel required

Strong verbal and written English required

German, French and or Dutch languages preferred

Position based in Amsterdam, The Netherlands

Work From Home: No

Travel Percentage: Up to 25%

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